Chloé’s Winter 2026 Campaign Is a Love Letter to the Wild

There are fashion campaigns that use landscape as decoration, and then there are the ones that let nature do the talking. Chloé’s Winter 2026 campaign, photographed by Inez Van Lamsweerde and Vinoodh Matadin, is firmly the latter, and it is one of the most quietly breathtaking things the house has produced in years.

Chemena Kamali sent her cast, Raquel Zimmerman, Jacqui Louise, Thalita Ferreira and Sarah Isaksen, out into vast, untamed landscapes and asked them simply to move through them. The result feels less like a campaign and more like a document of four women genuinely at home in the world. The silhouettes are sculpted by wind rather than studio lighting, and the landscape is neither backdrop nor destination but an active participant in every frame.

“For this campaign, I wanted to express devotion through women, the vastness of open landscapes, and craftsmanship,” says Kamali. “Nature brings us back to instinct, freedom and connection. In that openness, femininity unfolds with untamed strength and togetherness.” It is a philosophy that runs through every image, folkloric elements and human touch coming together in something timeless and deeply rooted in the Chloé spirit.

What makes the campaign so affecting is its sense of ease. Nothing feels posed or performative. The women move naturally through the expanse, their connection to each other and to the landscape entirely intuitive. In the clarity of winter light, the collection reveals itself through movement and atmosphere rather than declaration.

The Winter 2026 Collection will be available in Chloé boutiques and on Chloe.com from September 2026.